Buying a franchise can be a life changing experience. There are many good reasons to pursue your dream of owning a successful franchise. For starters when you buy a franchise you are buying a proven system. Buying a franchise comes with the advantage of knowing that the business has been successful in other locations. The idea and process of running this business has already been proven. Therefore the learning curve in operating the business can be virtually eliminated.

When you are buying a franchise your are also buying an established customer base or brand name. Most franchises are already recognizable to consumers. The brand awareness provides security and trust to the customer who expects uniform quality to be provided. Therefore a customer base is already established.

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I have fun playing Texas Hold ‘Em with friends. Did you know that playing the game or watching shows like World Tour Of Poker can help you succeed in business? I didn’t realize that while I was learning to play, I was gaining valuable business skills that have translated into money in my pocket. No, not by gambling money away. Let me show you what I mean. I learned four things from playing poker.

First, I learned how to make the best of the cards I was dealt. I learned when to play a hand, when to take risks, and when to throw the cards away and wait to act with better ones. This kind of discernment helps a business owner make sound decisions about working with assets and when to cut a project loose if it’s not producing good results. I found that when starting your own business, you will invest 2 assets—your time and your money. Depending on where you start, you’ll use one of these assets more than the other. A realistic understanding of which asset you’re working from can help you make the most of what you’ve got.
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The “spark” for many entrepreneurs is seeing an opportunity that doesn’t yet exist. Ted Turner, for example, launched CNN because he perceived that people wanted more television news than they were being offered. It took a lot of patience on Turner’s part to realize the vision, but he had read the market in a way that few “experts” did at the time.

In realizing the promise of CNN, Turner demonstrated another facet of the entrepreneurial spirit, persistence. There are a lot of bright ideas that never reach fruition; taking a “raw” idea and converting it into a successful business model is very hard work.

And that work never stops. No matter how innovative your idea, the competition is always just behind you. With anything less than constant creative effort on your part, they may not stay behind you.

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Are you still with me? Here is where I reveal why everyone isn’t an entrepreneur:
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